HOW CAN I HELP?
Solo or team player
Whatever stage your team are at, I can facilitate them towards a more user focused mindset, by helping them to discover the problems to solve, building empathy with the people they are designing for and getting consensus between team members.
I can design, conduct and report on research, ideation and usability sessions, develop rapid prototype solutions and communicate your vision the right way to the right audience.
If your project does not have an allocated team, I can still apply the process. Get in touch to see how I can help.
I can help to:
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Steer your organisation's mindset & culture towards a more
human-centered focus
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Discover & understand the problems to solve by better understanding the people you are solving for
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Build empathy, consensus, alignment & focus in your teams around
the problems to solve
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Design solutions that really solve human needs, make their lives better & build trust in your brand
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Design viable, feasible & desirable experiences that delight your customers & increase revenue
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Develop & grow by diversifying your core business & sales models
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Set up & report on analytics (Google / Hotjar)
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Create customer journey maps & service blue prints to help you focus on what, where & why to improve your products & services
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Plan, design, conduct & report on research (choosing the right method to achieve your research goals)
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Create evidence-based personas
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Craft insights for innovation
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Create & communicate your vision through storytelling
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Plan, design, conduct & report on ideation workshops (physical / remote participants)
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Converge and move forward
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Develop rapid low-cost prototypes
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Plan, design, conduct & report back on usability studies
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Fail fast, learn fast & improve fast
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Implement UX and UI design (user flows, journey maps, wire frames, information hierarchy, interaction design, usability studies & visual UI)
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Build high fidelity prototypes
Workshops
I can design and facilitate workshops for any stage of the design thinking or human centred service design process. Working with teams to understand their goals, I can put together the right methods and activities to make sure they achieve them.
I am also happy to work with teams to help them design and lead their own workshops.
– Source: Rapid prototyping, part of a co-design workshop for Oxford University Press ALStarr75
– Source: Ice breaker graffiti wall using Google Jamboard ALStarr75
– Source: Remote ideation brainstorm workshop using Google Jamboard ALStarr75
Training
I offer training in design thinking, human centred service design
and storytelling to individuals or groups.
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Training is flexible and can be worked around your requirements.
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Training is very hands on and activities can be done either individually or in teams.
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Train as you go, I can train teams as they work through real projects.
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Training for individual modules (1 Day training / 5 days to complete associated activities and projects .
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Design Thinking 101 (8 weeks)
Each module starts with a days training. Participants then have a week to complete associated activities and projects in their own time.
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Contextual Observation
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Identify Extreme Users
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Effective Interviews
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Empathy Experiments
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Insights for Design
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Art of Ideation
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Rapid Prototyping
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Iteration & Continuous Improvement
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Human Centred Service Design (4 weeks)
Each module starts with a days training. Participants then have a week to complete associated activities and projects in their own time.
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Customer Journey Mapping
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Storyboarding
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Creating Service Blueprints
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Iterate & Improve
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Storytelling (4 weeks)
Each module starts with a days training. Participants then have a week to complete associated activities and projects in their own time.
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Developing Story Blueprints
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Creating Story Prototypes
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Designing for Impact
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Identify Audience and Share your Story
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Unlocking Creativity (2 Full Days)
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Learning from Failure
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Finding Inspiration
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Creative Block - Get Unstuck